
Interviews
BiS SiGMA Americas 2025: The ideal platform for Pay4Fun to showcase its leadership in Brazil’s regulated market
2 minutos de lectura
(Sao Paulo, SoloAzar Exclusive).- Leonardo Baptista, CEO and co-founder at Pay4Fun highlighted the relevance of its participation in BiS SiGMA Amercias as a key opportunity to showcase its solid positioning in the Brazilian regulated market, and also highlighted the event as an ideal platform to establish strategic partnerships in Brazil and Latin America.

Ready to meet the demands of the regulated market
SoloAzar interviewed Leonardo Baptista, CEO and co-founder of Pay4Fun, to gain insights into their performance at BiS SiGMA Americas. We began by asking about the level of interest from visitors at their booth, and Leonardo shared valuable insights into the positive reception they received: “The traffic at our stand was very positive. We were visited by many operators who came to us precisely because they saw Pay4Fun as a partner prepared for the regulated market - with security, innovation and an operation that already complies with legal requirements. It was an important opportunity to show, in practice, how well positioned we are to meet the demands of this new phase in the sector.”

Regarding the networking opportunities at the event, Leonardo commented the following: “Yes, we made relevant contacts and some conversations have already progressed to partnership level.” Then he emphasised that: “The event creates a favourable environment for this: people are there to connect, understand the market and look for solutions. It's a real opportunity to open doors and start good projects”.
Why BIS SiGMA is a leading event in the Industry?
The CEO of Pay4Fun, analysed the following: “BIS SiGMA has already established itself as the most important event in the sector in Brazil.
He added that:” Attending is strategic for any company that wants to operate seriously and competitively in the regulated market. The structure, the quality of the panels and, above all, the profile of the participants make it a fair with high potential for generating business and relevant exchange between the main players in the sector.”
To sum up, Leonardo believes that BIS SiGMA 2025 contributed significantly to the strengthening of the Latin American gaming industry.: “The event brought visibility to important issues, promoted strategic discussions and brought different links in the iGaming chain closer together. This is fundamental for the maturing of the sector in the region, especially at this time of regulation and accelerated growth.”

Agena 2026
Pay4Fun will participate in SiGMA Americas next year and Leonardo stressed that the firm's presence there is part of its strategic agenda since “the event contributes to brand positioning, generates relationships and opens up space for new business. It's worth the investment - both for the visibility and for the potential connections it offers.
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Categories: Events
Tags: Pay4Fun, SiGMA AMERICAS,
Region: Europa
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